With Edri Vorster of the Mahela Group recently announced as the Agri Limpopo Young Farmer of the Year during the AAgri SA ugust provincial congress, South Africa’s annual Toyota SA / Young Farmer of the Year competition is rapidly reaching its crescendo. As the agricultural...

The legal battle between South African grain producers and...

In the absence of the usual annual IFPA Southern...

Tru-Cape is giving fresh produce a high-tech overhaul as...

Pieter Ferreira, affectionately known across the agricultural sector as...

Digital tools and AI are accelerating modern agriculture—but human judgment, distinct branding, and real relationships will decide who survives. “Feed an entire market the same instrument, and the market converges. AI gives you horsepower, but only a human gives you a signature.” An autonomous tractor never made anyone a farmer; it simply made the farmer till quicker. That single distinction is the entire truth about artificial intelligence and digital technology in agriculture. Most of the noise and panic surrounding AI comes from people who have confused the machine with the farmer. AI is an accelerator. It is an enhancement. It is the high-tech implement hooked to the drawbar of a skilled operator—it...