Nestled in the heart of the Stellenbosch Winelands, Kanu Wines has introduced a fresh way for visitors to engage with South Africa’s winemaking heritage. Six intimate booths have been created in the estate’s underground barrel cellar, each themed around a key cultivar: Chenin Blanc, Merlot, Shiraz, Cabernet Sauvignon, Pinotage, and Méthode Cap Classique (MCC). Designed with bespoke décor and warm lighting, the booths invite guests to slow down, savour each pour, and explore the history of South African grapes in a setting that blends intimacy with storytelling.
Tourism as Agricultural Opportunity
Wine tourism is an increasingly important part of South Africa’s agricultural economy, generating billions annually and creating jobs beyond the farm gate. By diversifying into hospitality and cultural experiences, producers are tapping into new income streams that strengthen resilience in competitive markets. Direct-to-consumer sales, brand loyalty, and international recognition are boosted when visitors feel immersed in the story of the wine and the land from which it comes.
This approach reflects a broader agricultural trend: finding value-added opportunities that ensure sustainability and growth. As one guest remarked, “You don’t just taste the wine — you taste the history.”
Guided by Passion
Leading the experience is tasting room manager Cobus Germishuys, often called Stellenbosch’s “Wine Angel.” His storytelling connects agriculture with culture, reminding visitors that farming is not only about production, but also about people and heritage.” With his passion for wine and storytelling, Germishuys ensures every tasting is more than just a sip — it is an encounter with culture, tradition, and the artistry of winemaking.
Beyond the cellar, Kanu offers further attractions, including its Du Vin restaurant with South Africa’s first sushi-and-wine pairing, as well as family-friendly activities like bass fishing and putt-putt.
By investing in design, hospitality, and cultural connection, Kanu Wines is demonstrating how South African agriculture can create fresh opportunities through tourism, innovation, and memorable shared experiences.